

Hex Code
Color name
RGB
HSL
CMYK
#FF4F67
Wild Watermelon
255, 79, 103
352, 100, 65
0, 69, 60, 0
#292929
Mine Shaft
41, 41, 41
0, 0, 16
0, 0, 0, 84
#63A1F7
Cornflower Blue
99, 161, 247
215, 90, 68
60, 35, 0, 3
Xiaohongshu, also known as Little Red Book, is a vibrant social community dedicated to lifestyle interests. Founded in Shanghai, this platform combines content creation with business collaboration, enabling users to discover and publish insights on topics ranging from fashion and beauty to travel and fitness. Xiaohongshu promotes user-generated content where members can share recommendations, personal experiences, and product reviews, facilitating an engaging environment for enthusiasts and seekers alike.
The platform supports various services, including personalized algorithms that enhance user experience and engagement. It also provides information on business operations, ensuring transparency by adhering to local regulations, such as operating permits and online safety protocols. With a strong emphasis on community interaction, Xiaohongshu offers users the opportunity to connect over a multitude of interests, making it a key player in the realm of social e-commerce and lifestyle advocacy. Whether looking for the latest trends or authentic product reviews, Xiaohongshu serves as a go-to hub for modern consumers.
Brand industry
Computers Electronics and Technology
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