Relai is a Swiss-based cryptocurrency platform founded in 2020 by Julian Liniger and Adem Bilican in Zurich. The brand's mission is to revolutionize savings by promoting Bitcoin as a secure and efficient means of investment. Designed to facilitate easy access to cryptocurrency, the Relai app allows users to instantly buy and sell Bitcoin while maintaining control of their private keys through a self-custodial wallet.

This unique approach sets Relai apart from other platforms that retain user funds. As a licensed financial service provider, Relai has achieved significant traction, boasting over $500 million in trading volume and earning recognition as one of Europe’s fastest-growing startups. The platform has consistently enhanced its offerings, including the addition of instant payment methods like VISA, Mastercard, Apple Pay, and Google Pay.

In 2024, Relai introduced a self-custodial Lightning wallet and received accolades for being the Best Crypto Startup at the Swiss Crypto Awards. Active engagement and educational resources further empower users to navigate the evolving world of Bitcoin with confidence