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Hex Code
Color name
RGB
HSL
CMYK
#BF8000
Pirate Gold
191, 128, 0
40, 100, 37
0, 33, 100, 25
#811620
Merlot
129, 22, 32
354, 71, 30
0, 83, 75, 49
#FF9595
Mona Lisa
255, 149, 149
0, 100, 79
0, 42, 42, 0
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of the Alibaba Group since 2016, Lazada benefits from advanced technology and logistics capabilities, positioning itself to serve 300 million customers by 2030. The platform offers a vast selection of products through its LazMall and Lazada Marketplace.
LazMall connects shoppers with over 32,000 leading international and local brands, ensuring product authenticity and hassle-free returns. Meanwhile, the Marketplace empowers retailers with access to millions of customers and services that enhance selling opportunities. Lazada also features a robust cross-border segment that helps connect Southeast Asian sellers with global markets, supported by Alibaba’s unmatched logistics network ensuring timely deliveries.
With a focus on secure payment solutions and innovative technologies, Lazada transforms the retail experience by merging shopping with entertainment, adapting quickly to customer needs and preferences in a rapidly evolving market
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #BF8000, #811620 and #FF9595.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
