RidersWest is a dynamic brand dedicated to celebrating the ATV and dirt biking community in Western Canada, including British Columbia, Alberta, Saskatchewan, and Manitoba. Owned and operated by KPI Media Inc., RidersWest offers a rich array of content that highlights exceptional riding locations, the dedicated clubs responsible for maintaining trails and motocross tracks, and the passionate individuals known as Rad Riders who enhance the sport's visibility and appeal.

The brand features engaging stories, essential news, and in-depth columns that inform readers about the ATVing and dirt biking lifestyle. RidersWest also provides valuable resources for clubs, offering a platform to share vital information such as membership details, meeting schedules, and local riding areas. Alongside community-driven content, RidersWest reviews the latest gear, ensuring riders have access to high-quality products that elevate their outdoor experiences. With an emphasis on camaraderie and adventure, RidersWest fosters a vibrant community for enthusiasts and promotes unforgettable riding experiences across the region.