RISE is a renowned brand in the realm of stand-up striking combat sports, with a focus on rapid, aggressive action to determine the ultimate champion. Emphasizing live entertainment, RISE offers a thrilling real fighting experience that captivates audiences, providing a platform where intense battles unfold. The brand's official rule set allows for effective attacks through punches, kicks, and knee strikes only, prohibiting clinching seen in Muay Thai or kickboxing.

RISE is committed to three core contributions - delivering unforgettable experiences of inspiration, dreams, and excitement to its valued audience; fostering the development of top-tier athletes enabling them to compete globally; and engaging in community initiatives by promoting youth development and conducting socially impactful events.

With a rich history dating back to its inception in 2003, RISE has evolved to organize official matches in various regions, collaborating with affiliated organizations such as BOUT, DEEP☆KICK, RISE WEST, and others to nurture rising stars and host ranking tournaments. The brand's commitment to amateur athlete development is evident through events like RISE Nova, aiming to elevate the level of competition and expand participation in combat sports.