The Rochester Regional Breastfeeding Coalition is dedicated to enhancing the health of the Greater Rochester Region by advocating for breastfeeding as the optimal choice for infant nutrition. Their mission focuses on education, collaboration, and providing resources to support breastfeeding mothers, ensuring every woman has access to the necessary information and support in various environments. The Coalition offers services such as breastfeeding counseling, resources for childcare, and educational events geared toward both families and healthcare providers.

In addition, the Coalition promotes breastfeeding-friendly workplaces and public spaces, ensuring that nursing mothers have comfortable and supportive environments. Their comprehensive programs include resources for obtaining breast pumps, addressing common breastfeeding concerns, and ensuring that employers are informed about the rights of nursing mothers. With a vision that sees breastfeeding as the preferred choice for infants during their first year, the Rochester Regional Breastfeeding Coalition stands out as a vital resource for all breastfeeding-related issues in the region.