ROCO PREZIOSI

Roco Preziosi is a Florence-based jewelry brand specializing in handmade pieces that combine silver, natural stones, pearls, and other natural materials. Its collections draw inspiration from art, nature, and Italian craftsmanship, with designs that celebrate distinctive details and the beauty of imperfection. Shoppers can explore rings, earrings, necklaces, bracelets, brooches, and pendants, including styles such as hammered silver and collections named Birdnest, Ribbon, Focus, Cherry Passion, and Il Cielo nel Cuore. Some pieces feature hard and semiprecious stones, and necklaces may include river pearls.

Beyond its collections, Roco Preziosi offers jewelry-making workshops led by master artisans, where participants can learn traditional techniques and create their own pieces. The brand’s artisan workshop also provides custom jewelry creation, restoration, and transformation, giving old or treasured items a renewed design and life. Roco Preziosi serves customers at two stores in central Florence and offers WhatsApp customer support, along with guides to product care and sizing.