RoxBuddy is an AI-powered hybrid race coaching platform and a product of Sound of Love with Luca. Available on the web, with an iPhone app planned, it helps athletes prepare for HYROX-style events and other hybrid races, from a first event to competitive goals. Its coaching combines wearable and training data from services including WHOOP, Apple Health, Garmin, Strava and intervals.

icu to assess readiness, track progress and guide training. Features include personalised plans that adapt when workouts or goals change, daily workout guidance, an AI coach that remembers athletes’ goals and training notes, and tools for logging sessions and monitoring performance. RoxBuddy also estimates running thresholds and race pacing, including how stations affect running pace, and offers rep checks for movements such as wall balls and ski or rowing strokes.

Athletes can explore nutrition logging with photo-based macro estimates, performance trends and partner matching. Four coaching styles provide different approaches to endurance, volume and hybrid strength