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Hex Code
Color name
RGB
HSL
CMYK
#EEC831
Golden Dream
238, 200, 49
48, 85, 56
0, 16, 79, 7
#9D7C2B
Luxor Gold
157, 124, 43
43, 57, 39
0, 21, 73, 38
#EEC932
Golden Dream
238, 201, 50
48, 85, 56
0, 16, 79, 7
Lazada Group, established in 2012, is Southeast Asia's premier eCommerce platform, spanning six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the regional flagship of Alibaba Group since 2016, Lazada leverages advanced technology and logistics to create a seamless shopping experience. It boasts the largest inventory of brands and sellers, aiming to serve 300 million customers by 2030.
Key offerings include LazMall, the region's largest virtual mall, connecting shoppers with over 32,000 trusted international and local brands, backed by guaranteed product authenticity and fast delivery. Additionally, Lazada Marketplace allows retailers access to millions of customers, providing essential resources such as secure payment options and marketing analytics across 18 diverse categories. The cross-border initiative brings global products to Southeast Asian consumers while enabling local brands to reach international markets.
With a focus on innovation and customer-centric service, Lazada continues to redefine retail in the region, combining shopping with entertainment and establishing robust payment solutions for a safe online experience
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #EEC831, #9D7C2B and #EEC932.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.