Big R Farm and Home is a retail store and online shop serving customers looking for practical products for home, work, land, and recreation. Its broad selection spans clothing and footwear, hardware and home improvement, tools, automotive supplies, food and beverages, lawn and garden, outdoor power equipment, pet care, livestock supplies, and outdoor living. Apparel includes clothing for men, women, and children, as well as workwear, camouflage, hats, gloves, and boots. Shoppers can also find gardening supplies, mowers and other power equipment, towing gear, tools, and materials for fencing and livestock care.

For hunting, fishing, and shooting, the store offers items such as optics, trail cameras, treestands, firearms accessories, ammunition, fishing tackle, and archery equipment. Home and leisure selections include cookware, cleaning products, décor, toys, grills, camping accessories, coolers, and pool supplies. Big R also carries pet food and accessories, packaged foods, snacks, and beverages. Customers can browse featured products online, create an account, and use store-locator information; the site also provides contact details, careers, and an About Us section.