Unclaimed brand
All-in-one real estate platform combining CRM, IDX websites, lead generation and agentic AI. See how agents, teams and brokerages close more deals.
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Hex Code
Color name
RGB
HSL
CMYK
#4C069F
Purple
76, 6, 159
267, 93, 32
52, 96, 0, 38
#161A48
Bunting
22, 26, 72
235, 53, 18
69, 64, 0, 72
#3B5CDE
Royal Blue
59, 92, 222
228, 71, 55
73, 59, 0, 13
Lofty is a real estate technology brand offering an all-in-one platform designed to help agents, teams, brokerages, and lenders grow their businesses and close more deals. Its platform combines a real estate CRM, IDX websites, lead-generation services, marketing tools, transaction management, and mobile apps, with agentic AI built into workflows to reduce manual work and support lead conversion.
Lofty’s AI agents can help capture and qualify prospects, nurture contacts, identify potential sellers, manage social media, and book appointments. The CRM includes automated Smart Plans, a power dialer, and tools for coordinating sales activity. Website offerings include customizable IDX and hyperlocal sites, a WordPress IDX plugin, and services focused on search visibility across Google and AI answer engines. Marketing solutions span social and search advertising, direct mail, listing promotion, and managed ChatGPT ads.
The company also provides back-office support, implementation, guided onboarding, data migration, and customer service. Based in Phoenix, Arizona, Lofty supports real estate professionals with training, integrations, and resources to streamline operations and build sales opportunities.
Brand industry
Business and Consumer Services
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How do I download the Lofty logo?
The Lofty logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lofty's brand colors?
The Lofty color palette uses the hex codes #4C069F, #161A48 and #3B5CDE.
The Lofty name, logos and brand assets are trademarks of Lofty and its affiliates. Brandfetch isn't affiliated with or endorsed by Lofty. Their use is subject to Lofty's brand guidelines.
