Safari Bullets, established in 2008 by experienced hunters Chris Melgard and Bill Brotton, is dedicated to providing superior ammunition for discerning hunters. With a focus on toughness and reliability, the brand's flagship product is the Rhino solid-shank bonded-core bullet, trusted by professionals for hunting the toughest game on Earth. Over years of testing on rigorous safaris, Safari Bullets has built a solid reputation, especially through partnerships with esteemed outfits like Steyn-Caracal Safaris, which specialize in the challenging "Dangerous Seven" hunts.

In response to customer demand, Safari Bullets is expanding its offerings to include not only dangerous game bullets but also comprehensive ammunition solutions, such as pistol and tactical rifle rounds designed for both practice and performance. The brand is also venturing into apparel, ensuring that every aspect of the hunt is supported. Based in Salem, Oregon, Safari Bullets is committed to quality and accessibility, making it a trusted choice in the hunting community.