Safe Life is a global group focused on helping save lives by expanding access to automated external defibrillators (AEDs) and related emergency-preparedness services. Founded in 2019 in Scandinavia, the company has grown across Europe, North America, and Asia. Its work brings together businesses that provide AEDs, safety training, first aid, and aftermarket services, including equipment maintenance to help ensure devices are ready when needed.

Safe Life partners with entrepreneurs through acquisitions and long-term partnerships. It aims to support growth with resources, operational expertise, networks, and shared practices while preserving local leadership and each company’s identity. This model combines the strengths of local businesses with Safe Life’s broader reach, with the goal of making life-saving technology more accessible and communities better prepared for cardiac emergencies.

The company describes its mission as investing not only in businesses, but also in the people, teams, and communities behind them. Based in Stockholm, Sweden, Safe Life works with organizations and individuals to strengthen readiness and bring emergency response solutions closer to those who may need them.