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Hex Code
Color name
RGB
HSL
CMYK
#FFB916
My Sin
255, 185, 22
42, 100, 54
0, 27, 91, 0
#5DB5E3
Picton Blue
93, 181, 227
201, 71, 63
59, 20, 0, 11
#A90B26
Shiraz
169, 11, 38
350, 88, 35
0, 93, 78, 34
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of the Alibaba Group, Lazada leverages advanced technology, logistics, and payment solutions to revolutionize the retail experience. Their extensive offerings include LazMall, the regionβs largest virtual mall launched in 2018, which ensures consumers access to over 32,000 authentic international and local brands, along with guaranteed fast delivery and a flexible return policy.
Additionally, Lazada Marketplace connects retailers to millions of customers, providing a comprehensive suite of services, including secure payment options and marketing analytics. Their extensive product range spans 18 categories, from health and beauty to home appliances. The platform also facilitates cross-border commerce, enabling Southeast Asian brands to reach global markets and offering a diverse array of products through its Global Collection channel. With a goal to serve 300 million customers by 2030, Lazada continues to innovate and enhance the eCommerce landscape in the region.
Brand industry
E-commerce and Shopping
Company type
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFB916, #5DB5E3 and #A90B26.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.