Samthecaddie

Sam the Caddie is a golf-focused content and caddying brand led by a caddie, creator, photographer and videographer with a practical, course-first perspective. Drawing on experience caddying at Open qualifying events and at Hogs Head, a private members’ club in South Kerry, Sam shares honest insights designed to help amateur golfers understand the game and enjoy better rounds. His interests include golf course design, architecture and course management, which he turns into accessible stories and useful guidance.

Services include golf course content, cinematic drone photography and videography, and brand campaigns and collaborations grounded in authentic product use and opinion. Sam also provides social media management, including content creation and inbox support, with options shaped around each club’s needs and budget. In-person offerings include content caddying, from photography and highlight reels to edited YouTube-style rounds, as well as professional caddying, strategy walks and on-course experiences for individuals, groups, corporate events and members. Individual packages can include detailed course strategy and a report on strengths and weaknesses.