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Hex Code
Color name
RGB
HSL
CMYK
#E59B11
Gamboge
229, 155, 17
39, 86, 48
0, 32, 93, 10
#12355B
Blue Zodiac
18, 53, 91
211, 67, 21
80, 42, 0, 64
#F2A491
Tacao
242, 164, 145
12, 79, 76
0, 32, 40, 5
Lazada Group, established in 2012, stands as Southeast Asia’s foremost eCommerce platform, serving as a vital connector across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With ambitions to serve 300 million customers by 2030, Lazada offers the largest array of brands and sellers in the region, supported by the state-of-the-art technology of Alibaba Group, which became Lazada's regional flagship in 2016.
Lazada's thriving ecosystem includes LazMall, a virtual mall introduced in 2018 that guarantees 100% product authenticity and offers rapid delivery and a 30-day return policy for over 32,000 leading brands. Additionally, Lazada Marketplace enables retailers to reach millions of customers while providing essential services like secure payments, customer care, and marketing analytics. The platform also boasts a cross-border business initiative, facilitating international brand access to Southeast Asian consumers and ensuring swift delivery within seven days through Alibaba’s robust logistics network. With a focus on technology, logistics, and secure payments, Lazada is paving the way for a retail revolution in the region.
Brand industry
E-commerce and Shopping
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