Dr Shanara Abdin

Shanara Abdin Public Health Consultancy provides expert public health advice and services focused on improving population health and wellbeing, changing health behaviours, and reducing health inequalities. Led by Dr Shanara Abdin, a freelance public health senior leader and Chartered Health Psychologist, the consultancy draws on more than 14 years of experience across the NHS and local government. Its work combines behavioural science, psychology, and strategic public health leadership to turn evidence into practical, scalable programmes.

Services include population health analysis, health needs and impact assessments, inequalities analysis, evidence reviews, policy appraisal, commissioning support, and service design. The consultancy also supports research, programme evaluation, impact measurement, and the translation of findings into policy and practice. Behaviour change, communications, and social marketing services include strategy and intervention design, public health campaigns, audience insight, and accessible, culturally responsive communications. In addition, Dr Abdin offers teaching, bespoke training, workforce development, coaching, and mentoring for public health professionals and health psychology trainees.