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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#7D0707
Dark Burgundy
125, 7, 7
0, 89, 26
0, 94, 94, 51
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, uniquely connecting six diverse countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the flagship of Alibaba Group since 2016, Lazada harnesses cutting-edge technology and logistics to revolutionize the retail experience, aiming to serve 300 million customers by 2030.
Lazada offers a comprehensive suite of products and services, including the LazMall, the region's largest virtual mall, featuring over 32,000 authentic brands with guaranteed fast delivery and a user-friendly 15-day return policy. Their Marketplace enables retailers to tap into millions of customers while providing support in payment solutions and marketing analytics across 18 categories, such as fashion, health, home appliances, and more.
Additionally, Lazada's cross-border initiative champions local brands and fosters international access, bringing products from global markets to Southeast Asian consumers. With secure payment infrastructure and a commitment to seamless transactions, Lazada continues to optimize the shopping experience in a rapidly evolving digital landscape.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #E61C1C, #EB6E48 and #7D0707.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.