Sasa
@sasa.co.id
Produsen penyedap rasa MSG (monosodium glutamat) dan aneka bumbu makanan merk Sasa yang dipercaya masyarakat Indonesia sejak 1968.
Sasa's Company Logos


Sasa's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#F21D22
Red Ribbon
242, 29, 34
359, 89, 53
0, 88, 86, 5
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
About Sasa
PT Sasa Inti is a leading company that has been producing a variety of cooking spices across Indonesia since 1968. As a healthy food and seasoning brand, PT Sasa Inti has strengthened its presence in both the Indonesian and international markets, thanks to the increasing demand for easy-to-make, healthy, and delicious food. This has made PT Sasa Inti a prominent player in several categories of healthy food and spices in Indonesia.
The company's history begins in 1968 when PT Sasa Fermentasi established its fermentation factory in Sidoarjo. Since then, PT Sasa Inti has launched various products, including Sasa MSG, Sasa Kaldu, Sasa Saus, and Sasa Tepung Bumbu Serbaguna Original and Hot & Spicy, among others. Over the years, PT Sasa Inti has continued to expand its product range and acquisitions, including the acquisition of assets from PT Mitratama Rasa Sejati in 2019 and a coconut milk factory in North Sulawesi in 2020.
With a vision to be a leading healthy food and seasoning brand from Indonesia, PT Sasa Inti aims to bring happiness to everyone through easy-to-make, healthy, and delicious food. They uphold values of integrity, humility, commitment, teamwork, enthusiasm, innovation, and growth. Choose PT Sasa Inti for high-quality, flavorful, and wholesome cooking spices that will elevate your culinary creations.
Contact them through their website for further information and to explore their wide range of products
Brand industry
Heavy Industry and Engineering
Company type
Privately Held
Year founded
1968
Company size
1001-5000 employees