Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group’s advanced technology, Lazada aims to transform the retail landscape by fostering connectivity across diverse regions through cutting-edge logistics and payment solutions. With a commitment to serving 300 million customers by 2030, Lazada prioritizes customer satisfaction and product authenticity.

Lazada features LazMall, the region's largest virtual mall, offering over 32,000 local and international brands with guaranteed product authenticity and fast delivery. Additionally, its Marketplace empowers retailers with access to millions of new customers and comprehensive support, spanning diverse categories like health & beauty, fashion, and home appliances. The cross-border segment enables Southeast Asian brands to reach global consumers, backed by Alibaba’s robust infrastructure for swift delivery. Through innovative technology and a seamless payment ecosystem, Lazada continues to redefine online shopping experiences while promoting digital payment adoption in the region.