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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, actively operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group, Lazada connects millions of customers through advanced technology, robust logistics, and diverse payment options.
The platform showcases a vast selection of products, featuring LazMall—Southeast Asia's largest virtual mall, offering 100% product authenticity and swift delivery, along with a hassle-free 15-day return policy. Lazada Marketplace enables retailers to reach new customers with a comprehensive suite of services that include secure payment processing and customer support across 18 categories, from fashion and beauty to electronics and home appliances.
Additionally, Lazada's cross-border initiatives facilitate an international shopping experience, connecting local brands with global consumers and offering products from markets like China, Japan, and the U.S. With a vision to serve 300 million customers by 2030, Lazada is continuously redefining online shopping through innovation and customer-centric strategies.
Brand industry
E-commerce and Shopping
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