SearchDecoder
@searchdecoder.com
Matthew Capala is a search marketing strategist, speaker, and author. With a decade of SEO and SEM experience, he has helped major brands crush major goals. As the Founder and Managing Director of Alphametic, he manages a team of specialists to help his clients gain profitable ROI’s from their online marketing efforts.
SearchDecoder's Company Logos
SearchDecoder's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#ED1C23
Crimson
237, 28, 35
358, 85, 52
0, 88, 85, 7
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#E19D4B
Anzac
225, 157, 75
33, 71, 59
0, 30, 67, 12
About SearchDecoder
Matthew Capala is a digital marketing strategist, entrepreneur, speaker, and author known as SearchDecoder. He is the founder and CEO of Alphametic, a Miami-based digital marketing agency that helps businesses attract customers and improve returns through online marketing. With more than a decade of experience, Capala has worked with emerging companies and internationally recognized brands, including L’Oréal and Calvin Klein.
Through Alphametic, Capala and his team provide search engine optimization, search engine marketing, Google Ads, digital advertising, smart content, and conversion optimization. Their work combines specialist expertise and analytics to identify effective strategies, improve online visibility, and support clients’ business results. Capala also offers consulting, workshops, private training, and keynote presentations for companies and marketing professionals.
He is the author of The Psychology of a Website, which explores cognitive biases, conversion triggers, and SEO. A former Madison Avenue advertising executive and NYU adjunct professor, Capala has presented at marketing conferences and events across multiple continents. His work and ideas have been featured in publications including Forbes, Inc., Entrepreneur, and Mashable.
Brand industry
Business and Consumer Services
Company type
Suggest company type
Year founded
Suggest founded year
Company size
Suggest company size
