Search Optimization Specialists, Inc., known as SOS West, is a digital marketing company headquartered in Aliso Viejo, California. The company emphasizes integrity, transparency, and the use of data as the foundation for digital marketing strategy. Its services are designed to help businesses improve their online visibility, attract relevant audiences, and strengthen website performance.

SOS West offers search engine optimization (SEO), pay-per-click advertising, video marketing, website audits, conversion optimization, analytics, local search, web design, and social media marketing. The company also presents client case studies and testimonials, giving prospective customers ways to learn about its work and client experiences. Businesses can contact SOS West by phone or email to discuss its services, and the website invites visitors to have their websites graded and to subscribe for updates. With a broad range of digital marketing offerings and a stated commitment to transparent, data-informed work, SOS West positions itself as a resource for organizations seeking support across multiple aspects of online marketing.