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Hex Code
Color name
RGB
HSL
CMYK
#DD3333
Punch
221, 51, 51
0, 71, 53
0, 77, 77, 13
#111111
Cod Gray
17, 17, 17
0, 0, 7
0, 0, 0, 93
#DE598C
Cranberry
222, 89, 140
337, 67, 61
0, 60, 37, 13
Secret San Jose is a local discovery brand created by author Cassie Kifer, who shares the weird, wonderful, and lesser-known sides of San Jose, California. Through books, blog posts, and community updates, it helps residents and visitors find fresh ways to explore the city and Santa Clara County.
Its books include Secret San Jose: A Guide to the Weird, Wonderful, and Obscure, an unconventional guide to unusual and fascinating places connected to the city’s history, and San Jose Scavenger: The Ultimate Search for San Jose’s Hidden Treasures. The latter features walkable and bike-friendly scavenger hunts across 20 neighborhoods throughout Santa Clara County, encouraging readers to discover places beyond their usual routes.
The Secret San Jose blog offers local stories and ideas for outings, with topics ranging from spooky sites and romantic lore to neighborhood discoveries. Visitors can also find information about events, the author, media coverage, and ways to get in touch. Email subscribers receive updates about San Jose secrets, local adventures, and upcoming events.
Brand industry
Travel and Tourism
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Year founded
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How do I download the Cassie Kifer logo?
The Cassie Kifer logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Cassie Kifer's brand colors?
The Cassie Kifer color palette uses the hex codes #DD3333, #111111 and #DE598C.
The Cassie Kifer name, logos and brand assets are trademarks of Cassie Kifer and its affiliates. Brandfetch isn't affiliated with or endorsed by Cassie Kifer. Their use is subject to Cassie Kifer's brand guidelines.