Lights Alive! is a San Antonio holiday attraction combining a drive-through Christmas light show with a Winter Wonderland Park & Play festival. Its signature experience is a one-mile route featuring lights synchronized to music, followed by opportunities to explore seasonal activities and entertainment. The event operates at two San Antonio locations, with the Alamo Ranch site hosting the Winter Wonderland.

Visitors can enjoy holiday treats and food, including gourmet cotton candy, fresh fudge, hot cocoa, warm donuts, popcorn, and savory favorites. Attractions include escape rooms, inflatable games, ornament-making crafts, a holiday marketplace, photo opportunities with Santa and other characters, and a 50-foot animated tree that guests can program using an app. Some activities may cost extra or vary by day and weather; admission to the Park & Play area is included with the drive-through ticket.

Tickets are sold per vehicle, with online purchase encouraged and discounted compared with gate pricing. Lights Alive! welcomes guests in varied weather, subject to safety conditions, and provides accessible parking and ramps at Winter Wonderland.