Yirl, also presented as “You In Real Life,” is a social experience designed to help students make friends offline. Its central offering is a weekly Saturday hangout that brings together small groups of students with shared interests. Participants meet in person, walk around, discover interesting local spots, and have the opportunity to build genuine friendships through relaxed, real-world interactions.

Yirl says it takes care of the arrangements, so members can simply show up and join the group. The service is aimed at students who want to connect with people like themselves beyond online conversations and meetups. Interested students are invited to message Yirl to join a gathering.

The brand’s message, “Make friends IRL,” emphasizes face-to-face connection and accessible group activities. Its website also provides privacy information, terms of use, contact details, and an Instagram link. Yirl’s focus is on organizing recurring small-group social outings rather than offering a broad range of products or unrelated services