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Hex Code
Color name
RGB
HSL
CMYK
#FFB700
Selective Yellow
255, 183, 0
43, 100, 50
0, 28, 100, 0
#0F136D
Arapawa
15, 19, 109
237, 76, 24
86, 83, 0, 57
#8EFF8B
Mint Green
142, 255, 139
118, 100, 77
44, 0, 45, 0
Lazada Group, founded in 2012, stands as Southeast Asia's leading eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. The company connects this diverse region by leveraging advanced technology, robust logistics, and secure payment systems. Since becoming the regional flagship of Alibaba Group in 2016, Lazada has continually expanded its services. One of its flagship offerings, LazMall, launched in 2018, serves as the largest virtual mall in the region, connecting customers to over 32,000 international and local brands with a commitment to product authenticity and fast delivery.
Lazada Marketplace, introduced in 2013, provides retailers with access to millions of potential customers across various categories such as health & beauty, fashion, home appliances, and more. Additionally, its cross-border platform facilitates the availability of global brands to Southeast Asian consumers while also enabling local businesses to reach international markets. Committed to enhancing the shopping experience, Lazada prioritizes innovation and efficiency, aiming to serve 300 million customers by 2030.
Brand industry
E-commerce and Shopping
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