Senet is a premier Australian firm established in 2017, specializing in gambling law, regulatory compliance, and business advisory services. Renowned globally for their expertise in Australia's complex legal and regulatory landscape, Senet partners with leading gambling operators, providing strategic guidance across various sectors including wagering, casinos, esports, and lotteries. Their reputation is bolstered by accolades from Chambers and Partners, recognizing them among the top firms in the Asia-Pacific region.

Based in Melbourne, Senet serves a diverse clientele ranging from startups to major publicly listed gaming companies. Their comprehensive suite of services includes advising on compliance for anti-money laundering and counter-terrorism financing (AML/CTF), licensing, marketing, and regulatory obligations. They also offer tailored training programs through the Senet Compliance Academy, enhancing knowledge in responsible gambling and compliance practices.

Senet not only ensures clients navigate the vast regulatory landscape with ease but also leads industry discussions through events like the annual "Backing the Punt" conference, fostering collaboration and innovative solutions in the gambling sector.