Senna Automation is a Grand Rapids, Michigan-based company that helps small and mid-sized businesses improve the way work moves through their operations. Serving organizations across West Michigan and other areas, including Lower Michigan and Chicagoland, it designs practical AI-powered workflows around the software and processes teams already use. Its services include AI consulting, automation consulting, custom AI solutions, workflow design, and business process automation.

Systems can support lead intake and follow-up, quoting, scheduling, approvals, internal routing, reporting, document handoffs, and repetitive administrative tasks. By turning consistent, pattern-based work into dependable processes, Senna aims to reduce manual effort, missed follow-ups, back-and-forth, and stalled handoffs. The company builds integrations with core business systems as well as homegrown and internal tools, with workflows designed to fit how employees already work through familiar inputs such as emails, forms, and messages.

Senna typically starts by identifying where work is repeated or gets stuck, then builds an initial system that can be expanded as needs evolve