Setero is a German platform for AI-powered conversation training, helping teams prepare for important customer and workplace discussions through realistic role-play. Employees practise with AI conversation partners by voice or in video calls with lifelike avatars, using scenarios tailored to an organisation’s products, customers, playbooks and communication style. The platform serves sales, customer service and leadership teams, with use cases including onboarding, prospecting, needs discovery, handling objections, complaints, de-escalation, product knowledge and difficult feedback conversations.

Organisations can build interactive training programmes from their own documents and guidance, then give employees immediate feedback against defined criteria and competency models. Dashboards track individual or team development, with options to anonymise results and protect individual performance data. Setero is designed to complement existing seminars and coaching by making practice repeatable and scalable. It supports integrations with learning management systems and single sign-on, and can draw on content from existing systems through MCP. The service is hosted in Germany, processes AI inference in the EU, and states that it is GDPR-compliant and ISO/IEC 27001:2022 certified. Setero offers tailored demonstrations and onboarding support.