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Hex Code
Color name
RGB
HSL
CMYK
#F8F8F8
Alabaster
248, 248, 248
0, 0, 97
0, 0, 0, 3
#FFF4A3
Vis Vis
255, 244, 163
53, 100, 82
0, 4, 36, 0
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
Lazada Group, founded in 2012, is Southeast Asia’s leading eCommerce platform, successfully bridging the gap across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group's state-of-the-art technology, Lazada offers customers an extensive array of products and services, making shopping seamless and efficient.
The brand is recognized for its comprehensive logistics capabilities, with fulfillment centers strategically located across 17 cities, ensuring prompt delivery of products. LazMall, launched in 2018, is Lazada’s flagship virtual mall that provides consumers access to over 32,000 international and local brands, guaranteeing product authenticity and fast shipping.
Additionally, Lazada’s Marketplace empowers retailers by providing access to millions of customers, alongside robust support services and marketing analytics. The platform also features a cross-border trade initiative, showcasing global brands and offering a wide selection of products, supported by rapid deliveries. As Lazada continues to innovate, its goal is to serve 300 million customers by 2030, reimagining the retail experience in Southeast Asia.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
