Shoofly 505, founded in 2014 by designer Joanne, embodies a vibrant passion for Southwestern style jewelry that transforms traditional aesthetics into modern essentials. With a focus on creating unique, hand-crafted pieces, the brand offers a wide array of jewelry including rings, cuffs, earrings, necklaces, and iconic squash blossoms. Each item is intricately designed with sterling silver and reflects meticulous attention to detail, ensuring that they serve as cherished wardrobe staples akin to a beloved pair of jeans.

Rooted in the rich cultural heritage of New Mexico, Shoofly 505 is certified as a New Mexico TRUE business, showcasing authentic craftsmanship that captures the essence of the Southwest's beauty. Joanne believes that jewelry is a personal expression, and each piece is crafted to convey individuality and style. Whether shopping for a statement piece or custom jewelry, customers are invited to explore the exquisite collection, while enjoying exclusive discounts by signing up for the newsletter. Discover the artistry of Shoofly 505 and celebrate the elegance of Southwestern-inspired design.