AFRM
@shopafrm.com
AFRM stands for an affirmation of one’s self and one’s style. We are a community, presenting edgy pieces that capture your spirit, your moments, your moods. Every detail is intentional, to AFRM you from the inside out. In AFRM, be beautifully, powerfully present in your world.
AFRM's Company Logos


AFRM's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#3B5998
Chambray
59, 89, 152
221, 44, 41
61, 41, 0, 40
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#1C1C1C
Cod Gray
28, 28, 28
0, 0, 11
0, 0, 0, 89
About AFRM
AFRM, which stands for an affirmation of one’s self and one’s style, is a brand that embraces individuality and self-expression. As a community, we offer edgy and unique pieces that capture your spirit, your moments, and your moods. Each detail in our collections is intentionally designed to empower you from the inside out.
In AFRM, you can confidently and beautifully present yourself to the world. Our wide range of products includes tops, dresses, bottoms, denim, skirts, and outerwear. We also offer site-exclusive extended sizes to ensure inclusivity for all.
Our core essentials are designed to become your everyday favorites, while our iconic pieces like The Zadie, The Shailene, and The Amina are bound to make a statement. At AFRM, we prioritize your satisfaction and have a customer care team dedicated to answering your questions. We also offer free shipping on all U.
S. Join our vibrant community and sign up for our newsletter to receive exclusive access to promotions, launches, and more. Embrace your unique style with AFRM
Company type
Privately Held
Year founded
2017
Company size
11-50 employees
