Short.do is a free, ad-free URL shortening service that helps users turn long web addresses into concise links that are easier to share with communities, including through social media and SMS. Its simple tool lets users paste a URL and generate a short link, with the option to create a QR code for the shortened address. The site says links are permanent and can be shared without click limits.

For users seeking more features, Short.do promotes Nemorius, its professional link-management solution, formerly known as LC.CX. Nemorius offers custom short links using a customer’s own domain, dynamic link options such as expiration and mobile or geographic targeting, branded QR codes, campaign performance tracking, and forms with unlimited submissions. It also provides workspaces with user roles. The service is hosted in Europe and is described as ISO 27001 certified and GDPR compliant.

Short.do lists a free plan with 10 short links per month, basic click counting, one custom domain, and one user, alongside a paid personal plan with higher link and tracking limits and additional domains.