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Hex Code
Color name
RGB
HSL
CMYK
#935524
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147, 85, 36
26, 61, 36
0, 42, 76, 42
Lazada Group, established in 2012, stands as Southeast Asia’s leading eCommerce platform, connecting consumers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a vision to serve 300 million customers by 2030, Lazada offers an extensive range of products through its innovative technology, robust logistics, and secure payment solutions. As the regional flagship of Alibaba Group since 2016, Lazada leverages advanced technology to enhance the retail experience, ensuring seamless transactions and real-time adaptability to market changes.
The platform features LazMall, Southeast Asia's largest virtual mall, which guarantees 100% product authenticity and swift delivery from over 32,000 local and international brands. In addition, Lazada’s Marketplace empowers retailers with access to millions of customers, providing essential services like secure payments and marketing analytics. The cross-border business strengthens connections between Southeast Asian brands and global consumers, offering diverse products in categories such as fashion, electronics, and home essentials. Lazada is redefining shopping by merging convenience, security, and engagement.
Brand industry
E-commerce and Shopping
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