Unclaimed brand
With SilverSneakers, you're free to move. Available at no cost for adults 65+ through select Medicare plans. Take online classes from home or visit us at the gym.
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Hex Code
Color name
RGB
HSL
CMYK
#0177BF
Lochmara
1, 119, 191
203, 99, 38
99, 38, 0, 25
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
SilverSneakers is a leading brand that offers comprehensive exercise programs and classes specifically designed for seniors. Whether you prefer working out from the comfort of your home or joining community classes, SilverSneakers has something for everyone. With their LIVE online fitness classes, you can exercise alongside thousands of other SilverSneakers members, right from your own home.
Additionally, they offer a wide range of local community classes, both online and in-person, giving you more class options and the opportunity to work out with people near you. SilverSneakers also provides an extensive collection of on-demand workout videos, allowing you to exercise wherever you are. Their classes cater to various fitness levels, from beginner to advanced, and cover different exercise disciplines, such as strength training, cardio, Zumba, yoga, and more.
With over 15,000 fitness locations available, SilverSneakers members can access a multitude of fitness facilities and classes. Become a part of the SilverSneakers community and enjoy the benefits of their inclusive and engaging exercise programs
Brand industry
Health
Company type
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Year founded
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Company size
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Medicare fitness benefit
Senior group exercise classes
Older-adult fall-prevention fitness
Senior on-demand workout videos
Medicare gym access program
What does SilverSneakers' branding look like?
The SilverSneakers wordmark is a distinctive typographic logo whose shoe-shaped mark gives the name its signature fitness cue. Its visual system uses clean, highly legible lettering, a fresh blue-and-white palette with brighter accent colors, and warm, candid imagery of older adults moving in everyday settings, organized in open, approachable layouts.
What are SilverSneakers' brand colors?
The SilverSneakers color palette uses the hex codes #0177BF, #FFFFFF and #000000.
The SilverSneakers name, logos and brand assets are trademarks of SilverSneakers and its affiliates. Brandfetch isn't affiliated with or endorsed by SilverSneakers. Their use is subject to SilverSneakers's brand guidelines.
