The brand is an online marketplace and dealer specializing in attractive Vietnamese mobile and landline numbers. Its catalog includes SIMs from Viettel, Mobifone, Vinaphone, Vietnamobile, Gmobile, iTelecom and Reddi, as well as fixed-line numbers. Customers can browse by network, price range, prefix or number pattern, with options including repeating digits, four-, five- and six-of-a-kind sequences, memorable numbers, birth-year numbers, “lucky” combinations and ascending sequences. Search tools also allow shoppers to choose a date of birth or specify digits.

The business offers SIM sales and purchases, custom number selection, and rental of VIP SIMs. Listings display numbers, prices and network details, with prices spanning budget options to premium numbers. The site states that SIM delivery is free nationwide and that buyer details are registered in the customer’s name when purchasing. Visitors can find payment information, sales commitments, news and contact support, or call the listed sales line between 8:00 a.m. and 9:00 p.m. The service is designed to make finding and ordering a preferred number convenient.