simplynaturalmade.com

Simply Natural Made develops highly effective products designed with environmental and customer safety in mind, using what it describes as the fewest possible all-natural ingredients. Its featured product, Sump’n Fishy, is a convenient hand cleaner created especially for anglers. The formula is designed to remove fish oil, bait odors, grease, and other contaminants, as well as smells associated with sunscreen, insect repellent, nicotine, and petroleum-based products. According to the brand, these odors can discourage fish, making clean hands useful before a fishing trip as well as afterward.

Sump’n Fishy is water-soluble and requires no water to use. Unlike alcohol-based hand sanitizers, it is formulated to leave a thin protective coating that helps keep natural body oils from transferring to bait, while leaving hands feeling fresh and clean. The product is described as live-bait and environmentally friendly, and safe for animals. Simply Natural Made presents it as an easy-to-use addition to a tackle box, with shipping offered free on orders over $35.