Singer Argentina offers sewing and embroidery machines, accessories, and learning resources for hobbyists, fashion and textile students, and people starting creative businesses. Its range includes mechanical and computerized machines, semi-industrial models, overlock machines, and embroidery machines, alongside accessories such as needles and presser feet. Featured products include the Simple 3223 for everyday sewing, repairs, and straightforward textile projects; the Heavy Duty 4411, presented as suitable for students and entrepreneurs; and the SE9185 embroidery machine for advanced hobbyists and creative ventures.

Customers can browse products online, compare models, and arrange nationwide shipping, with free pickup available in CABA or San Francisco, Córdoba. Singer Argentina also supports customers beyond the sale through technical service, frequently asked questions, videos, tutorials, and an online academy. Buyers receive a course on using and operating their sewing machine, which can be completed within a year of purchase. The site further provides machine registration, product-selection guidance, news, and a newsletter featuring updates, tutorials, products, and promotions. The website identifies Macoser S.A. as its rights holder.