Operative is a leading brand that offers AdTech solutions for enterprise and mid-market media companies. With a focus on advertising operations, Operative provides a comprehensive range of products and services to help media companies optimize their ad campaigns. Their solutions cater to different customer types, including national programmers, multi-channel distributors, local media properties, and digital media companies.

Operative's offerings cover various use cases such as advertising management, content rights and management, reporting and analytics, and subscription management. Some of their key products include AOS (Advertising Omnichannel Order Management System) for converged advertising workflows, IBMS for content and rights management, and STAQ for cloud-based reporting and analytics. They also offer managed services for advertising operations support.

Operative is dedicated to powering the future of media by delivering innovative solutions that drive success for their customers. With over 15 years of experience in the industry, Operative has established itself as a trusted partner for media companies worldwide. To learn more about Operative's solutions and how they can transform your business, schedule a demo and discover the possibilities