SiriusXM is a leading provider of premium digital radio and audio entertainment, offering a diverse range of programming across music, sports, news, and talk shows. Their innovative Radio Refresh program empowers pre-owned vehicle dealers to enhance their customer experience by filling their cars with entertainment that resonates with drivers. By utilizing the Dealer App, dealers can easily pre-activate SiriusXM radios in vehicles, allowing customers to enjoy premium content right from the lot.

The app simplifies the process: by scanning a VIN and sending a refresh signal, dealers ensure that drivers can access their favorite stations immediately after a purchase. SiriusXM’s Pre-Owned Program is available for non-certified factory-equipped vehicles as well as certified pre-owned vehicles, ensuring dealerships can provide an exceptional listening experience tailored to their customers' needs. As a trusted name in audio services, SiriusXM continues to stay connected with dealers through regular communications and updates, reinforcing their commitment to excellence in customer service and entertainment solutions