Money Robot is an SEO software brand focused on helping website owners build backlinks and grow organic traffic. Its website promotes automated link-building software, inviting users to enter a website and keywords to start building links, and offers a free start option alongside pricing, testimonials, contact information, and login access. The site also provides a website backlinks checker, designed to identify and review links pointing to a domain.

Its guide explains how backlink data can support SEO planning, including assessing total backlinks, referring domains, linking-site authority, anchor text, follow and nofollow links, and geographic or industry diversity. Users can apply these insights to monitor changes in their link profiles and identify potential opportunities to strengthen their online presence. Money Robot presents its services as tools for improving search visibility and attracting organic visitors, and states that its software has more than one million customers.

The brand’s offerings are aimed at website owners seeking to manage link-building efforts and better understand the websites that reference their content