Sitelytics

Sitelytics provides website measurement technology designed to help site operators understand visits and interactions on their pages. Its website pixel is a small script that operators install on selected pages and configure to record page views or enabled interactions. When an event occurs, information about the event and visit is sent to a measurement endpoint, where operators can use it to identify engagement patterns.

Depending on the installation and enabled features, the pixel may process page URLs, referrers, timestamps, titles, clicks, downloads, and other configured activity. Form tracking may include submitted field names and values; some sensitive fields are masked, though operators are advised to review what their forms transmit. Visit details can include browser, device, and network information, as well as identifiers, cookies, or partner identifier syncing. Sitelytics also describes a separate image beacon that can record ad impressions and related campaign or request details.

Privacy choices depend on the website using the technology. Visitors should consult that site’s privacy notice or contact its operator.