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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
**Brand Description for Lazada**
Founded in 2012, Lazada Group has established itself as Southeast Asiaโs foremost eCommerce platform, operating across six nations including Indonesia, Malaysia, and the Philippines. Backed by Alibaba Group, Lazada integrates advanced technology with robust logistics and payment systems to create an unparalleled shopping experience.
Lazada offers an extensive marketplace hosting over 32,000 international and local brands through its flagship initiative, LazMall, which guarantees product authenticity and offers a streamlined return policy. The Lazada Marketplace empowers retailers to reach millions of customers while receiving support in payments, logistics, and marketing analytics across 18 diverse categories, from health and beauty to home appliances.
Additionally, the brand champions cross-border commerce, effectively connecting Southeast Asian consumers with global products, including offerings from the US, Europe, and Asia. With a commitment to innovation and customer satisfaction, Lazada aims to serve 300 million customers by 2030, setting the stage for a retail revolution in the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada brand color has the hex code #E61C1C.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.