Smaply, a brand developed by More than Metrics, is a dynamic and innovative team based in Innsbruck, Austria. With a shared vision of improving customer experiences, Smaply equips organizations with human-centered design tools, skills, and knowledge. They offer a range of products and services designed to unlock valuable insights throughout the customer journey.

Their Smaply Tools enable businesses to identify pain points and moments of truth in the customer journey through Journey Maps. With Personas, organizations can delve deeper into customer needs and expectations. Additionally, Stakeholder Maps help uncover the influence of stakeholders on service implementation.

Smaply serves various industries, including consulting, banking and finance, telecommunications, healthcare, public services, government, design thinking, tourism, and education. They also provide a plethora of resources, including user guides, tutorials, and a blog with learnings and insights for customer experience design. To further enhance skills in innovation and service design, Smaply offers an online course and enterprise training programs.

Their team, consisting of passionate individuals with diverse expertise, is dedicated to helping organizations successfully implement service design practices. Join Smaply in their mission to revolutionize customer experiences by leveraging human-centered design approaches. Visit their website to learn more and explore their world-class tools and resources