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Hex Code
Color name
RGB
HSL
CMYK
#8E6ECF
Lilac Bush
142, 110, 207
260, 50, 62
31, 47, 0, 19
#2478AE
Matisse
36, 120, 174
203, 66, 41
79, 31, 0, 32
#D85353
Roman
216, 83, 83
0, 63, 59
0, 62, 62, 15
Smart Retailer is a premier print and digital resource tailored specifically for independent gift and home décor retailers. Established in 1993 and originally known as Country Business magazine, the publication has evolved to encompass a wide variety of popular styles in gifts and home décor, reflecting the dynamic market landscape. In 2012, it rebranded to Smart Retailer to better connect with a broader audience and remain relevant.
Focused on empowering small businesses, Smart Retailer offers a wealth of resources including industry insights, curated wholesale merchandise, innovative display ideas, and effective marketing strategies. Each issue is designed to inspire retailers with valuable business advice and success stories from their peers. Additionally, Smart Retailer engages its audience through special offers, informative e-newsletters, and surveys that drive the creation of cutting-edge articles. As a vital resource for independent retailers, Smart Retailer helps them maximize their unique strengths to compete effectively against larger retail chains. It is published by JP Media LLC.
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News and Media
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How do I download the Smart Retailer logo?
The Smart Retailer logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Smart Retailer's brand colors?
The Smart Retailer color palette uses the hex codes #8E6ECF, #2478AE and #D85353.
The Smart Retailer name, logos and brand assets are trademarks of Smart Retailer and its affiliates. Brandfetch isn't affiliated with or endorsed by Smart Retailer. Their use is subject to Smart Retailer's brand guidelines.