Smart Host is a hotel-focused CRM and marketing platform designed to help hotels communicate more effectively with their guests. Its offering brings together intelligent email campaigns, streamlined offer management, and correspondence management, with the aim of making hotel marketing more efficient and effective. Hotels can use the platform to organize promotional offers, manage guest communications, and deliver targeted email marketing as part of a more coordinated approach to customer relationships.

Smart Host presents its service as a way to take hotel marketing to the next level and describes itself as the number-one hotel CRM. The platform’s emphasis is on smarter communication: helping hotel teams manage marketing activity and correspondence through tools tailored to the needs of the hospitality sector. By combining campaign, offer, and communication management, Smart Host positions itself as a solution for hotels seeking to improve how they engage with guests and handle marketing operations