SmartLife – Online helps businesses in Germany’s Ruhr region save time and reduce costs by automating routine work with artificial intelligence. Led by Michael Strübing, the company provides practical implementation and support, including on-site setup, typically within around 14 days and for a fixed installation fee. Its services can be adopted separately or combined and are designed to work with the systems a business already uses.

A key offering is the AI telephone assistant, which can answer calls around the clock, handle standard questions, record callback requests, and book appointments when connected to an approved calendar. Chatbots and AI assistants respond to recurring enquiries using content approved by the client, with uncertain or urgent cases passed to staff with relevant context. SmartLife – Online also automates business processes, such as sorting and forwarding enquiries, transferring data between systems, and following up on open items. Integrations can connect with CRM, ERP, helpdesk, ecommerce, and website platforms.