Unclaimed brand
SmashBrand is a CPG packaging design agency that guarantees sales velocity & shelf impact. Read our case studies to see what guaranteed performance looks like.
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Hex Code
Color name
RGB
HSL
CMYK
#DC0539
Red Ribbon
220, 5, 57
345, 96, 44
0, 98, 74, 14
#EB7491
Deep Blush
235, 116, 145
345, 75, 69
0, 51, 38, 8
#333333
Mine Shaft
51, 51, 51
0, 0, 20
0, 0, 0, 80
SmashBrand is a dynamic and innovative packaging design company that specializes in creating brands and products that people love. With a team of highly skilled creative designers, strategists, and experienced brand-owners, SmashBrand brings big ideas to the table. Their approach is grounded in consumer data, backed by proven frameworks, and guided by experience and award-winning talent.
What sets SmashBrand apart is their uniquely integrated methodology that combines strategy, design expertise, and consumer testing at multiple points throughout the process. This ensures that their brands not only win awards but also win customers. In fact, they have helped over 200 brands increase over $20 billion in incremental sales.
With a focus on delivering high-performance consumer brands, reducing risk, and removing subjective decision-making, SmashBrand's Design - Test - Refine process has attracted some of the world's biggest brands. Their leadership team combines VP-level expertise from major CPG companies with the agility and innovation of globally distributed CPG founders. When you partner with SmashBrand, you can expect a solution-focused, data-driven approach, agility, and a curiosity to continuously explore new ways to create successful brands.
Reach out to them today to start a conversation about your brand and your big ideas
Company type
Privately Held
Year founded
2011
Company size
11-50 employees
CPG packaging design
Consumer-tested brand positioning
CPG product innovation
Predictive purchase-intent testing
Retail-ready brand development
How do I download the SmashBrand logo?
The SmashBrand logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What does SmashBrand's branding look like?
The SmashBrand wordmark is a bold red serif name with a terminal period, set as a distinctive wordmark rather than paired with a separate emblem. Its visual identity contrasts editorial, high-contrast serif headlines with clean sans-serif supporting type, using vivid red as the primary brand hue, charcoal and white as the main supporting palette, and crisp layouts that pair large typography with polished consumer-packaging imagery and proof-point graphics.
What are SmashBrand's brand colors?
The SmashBrand color palette uses the hex codes #DC0539, #EB7491 and #333333.
The SmashBrand name, logos and brand assets are trademarks of SmashBrand and its affiliates. Brandfetch isn't affiliated with or endorsed by SmashBrand. Their use is subject to SmashBrand's brand guidelines.
