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Hex Code
Color name
RGB
HSL
CMYK
#D43431
Persian Red
212, 52, 49
1, 65, 51
0, 75, 77, 17
#124E6F
Chathams Blue
18, 78, 111
201, 72, 25
84, 30, 0, 56
#DF6865
Sunglo
223, 104, 101
1, 66, 64
0, 53, 55, 13
Snowtown USA is a community-focused winter festival in Watertown, New York, celebrating local life and the people who embrace the region’s extreme seasons. More than a collection of seasonal activities, it brings residents and visitors together to enjoy winter, connect with fellow Northerners, and welcome newcomers. The 2027 festival is scheduled for February 4–8 and features several sponsored events, with activities intended to offer something for everyone.
Ice skating is part of the festival’s community-event focus. Snowtown USA invites people born in the area, those visiting, and those who have recently moved there to take part. The organization also offers ways for the community to get involved beyond attending: people can volunteer, become sponsors, or make donations to support the festival.
Its history provides context for how the series of events began, while its sponsor program recognizes the businesses and supporters that help make Snowtown USA possible. Overall, the brand presents winter as an opportunity for shared celebration and community spirit
Brand industry
Community and Society
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How do I download the Snowtown USA logo?
The Snowtown USA logo comes in one version: a white logo. Download as transparent PNG.
What are Snowtown USA's brand colors?
The Snowtown USA color palette uses the hex codes #D43431, #124E6F and #DF6865.
The Snowtown USA name, logos and brand assets are trademarks of Snowtown USA and its affiliates. Brandfetch isn't affiliated with or endorsed by Snowtown USA. Their use is subject to Snowtown USA's brand guidelines.
